COMPANY INFORMATION:
At Glowforge, we help people bring home the future and make it their own. Our printer uses a laser to carve and engrave products from raw materials like wood, leather, acrylic – even cardboard. Take a look and see for yourself.
We build magical products to delight our customers, and we do it while taking care of each other. We hire people who are outstanding at what they do, who thrive in tight-knit teams, and who want to make things that make a difference.
JOB DESCRIPTION:
Social media isn’t just another channel for us. It’s the window into the wondrous realm of owning a Glowforge; a vital way we connect with our beloved community. Without making our mark there, our mission – to build a world where anyone can print anything – remains just that, a mission. We need your help to make it a reality.
Here’s what you’ll be doing
Using your incredible experience in social media, you’ll develop and execute a social media strategy that gets us in front of millions of current and future customers, every week.
Specifically, you’ll be:
Crafting an original, inventive social media strategy that skyrockets our reach and engagement levels.
Unleashing compelling, socially-native content, from curiosity-creating videos to user-generated content and compelling captions on all new and emerging platforms.
Being our social media hero, ready to defuse situations with customers who might be having a rough day. Your superpower? Turning frowns into smiles.
Running meticulous testing and analysis of data and trends to supercharge our results.
Leading a dynamic ensemble of part-time social media specialists, inspiring them to generate fresh, engaging content.
Building powerful alliances with the Marketing team, ensuring we orchestrate an unforgettable customer journey every time.
You need these qualifications:
You have cultivated massively successful social media accounts for brands or agencies, across a variety of social channels and platforms
While you love reaching millions of people at once through social media, you also thrive on the one-on-one interactions you have with the community
You’re a compelling writer, and your work gets tremendous engagement from readers.
You know how to use data to inform content marketing plans – at the end of the day, you love to experiment and track results.
It would be nice if…
You have created a wildly successful social media account, Subreddit, or social community for yourself or a topic you care about
You can show us countless viral Instagram Reels or TiKToks that have amassed tons of views
You have a personal passion for what we’re making… in fact, the idea of getting to use a Glowforge all day sounds like your dream job!
