Sales Programs Manager

Posted on Sales


BrowserStack is the industry-leading, cloud web and mobile testing platform that enables developers to test their websites across various browsers on different operating systems and mobile devices. 45,000+ customers rely on BrowserStack to deliver quality products and services at scale, and over 4 million developers and test engineers test for companies around the world, including Google, Twitter, Microsoft, Oracle, MasterCard, and Barclays.

BrowserStack was founded by Ritesh Arora and Nakul Aggarwal in 2011 with the vision to build the testing infrastructure for the internet. We recently secured $200 million in Series B funding at a $4 billion valuation. The round was led by BOND, with participation from Insight Partners and existing investor Accel.


The Sales Program Manager is a highly skilled Pipeline Development leader who will drive multiple high-priority pipeline development projects across the region. Reporting to the Director Sales Ops & Strategy will be responsible for generating and executing sales-led demand generation programs for India.

Responsible for driving high-priority, complex and high-impact programs that drive revenue growth.
Work with Sales Strategy & Operations to maintain extensive knowledge of current regional execution performance, trends, and conditions and will work closely with the Director Sales Ops and the SVP to design and execute a plan to address short-term hotspots and long term strategic goals.
Responsible for helping the sales organization achieve its quarterly pipeline goals. Specifically, this individual will be responsible for enabling the sales organization with the critical data needed to create strategies for pursuing territories and target install base accounts.
Define and execute strategies and programs to drive sales performance
Empower Sales Teams with a Sales Playbook complete with conversation material, sales assets, Competitor information, enablement materials, success stories, and marketing door opener suggestions.
Works with available data to optimize customer/account targeting

Key Responsibilities

Creating a consolidated demand generation plan and calendar to meet pipeline generation targets, taking into account sales priorities and strategy and coordinating these plans across the support teams, including Enablement, Strategy, Sales Development, Key Accounts, and Industries
Prioritization of activities and Campaigns through analysis and coordination of the Sales Programs and Marketing teams, business priorities, and focus.
Building and maintaining with support from the Sales Development team the contacts and information required to execute the Campaigns and Activities to continuously improve the data in Salesforce
Monthly briefing to review the results, activities, process and future objectives; recommending improvements, including contributing to the Demand Gen,


10 years sales, marketing or sales programs experience
Strong leadership, networking, relationship-building, communication, and influencing skills.
Must be able to network across the company and build/manage cross-functional virtual teams.
Strong analytical and problem-solving skills and quantitative approach to solving problems.
Strong planning and analytic skills. Project management expertise is an advantage.
Strong skills and experience in running programmatic campaigns across multiple teams
Strong organizational ability, experience in planning and managing a systematic approach to demand generation through sales teams.
Proactive, creative, and innovative thinker. Must be able to generate consistently new ideas for driving and supporting divisional priorities through Sales Programs.
Proficiency in Google Suite and Salesforce

About Company


Job Information

Status: Open Job type: Full Time Salary: Negotiable Publish date: 13 May 2022

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