Head of Marketing

Posted on Marketing


Givebutter is the world’s fastest-growing online fundraising platform. More than 30,000 good causes – from youth groups to the world’s largest charities – raise over $100 million annually using Givebutter’s modern forms, campaigns, and event technology.

The company was founded in 2016 out of a dorm room in Washington, DC, and has since grown into a fully-remote team with employees in eight different states. The company’s co-founders, Max Friedman and Liran Cohen, built and bootstrapped the original concept for Givebutter, and still operate the company as CEO and CTO today. In 2020, Givebutter was awarded the #1 Highest Rated Fundraising Software on G2 Crowd, the world’s leading software review platform, ahead of 223 competitors.


Givebutter is looking for a Head of Marketing to amplify our voice, values and community engagement. As part of Givebutter’s senior leadership, you will own and manage quarterly and strategic goals for the marketing team, you will be a strategic partner for launching new or recurring initiatives and programs, and you will contribute content for our blogs, webinars and other social engagement. An ideal candidate will be resourceful, strategic, and forward-thinking but most importantly will be able to tell the stories of our Givebutter community in an intentional way.


Ideate, own, and execute on quarterly and yearly OKRs for the marketing department
Develop a strategic plan to ensure that a clear and consistent vision Givebutter is portrayed across all aspects of our product, programs, and content
Source and optimize content for the Givebutter community educational materials; blog, webinar, social channels
Work cross-functionally with product, sales, design, and customer success to launch programs and initiatives
Define a forward-thinking strategy and identify the resources needed to attract new customers and acquire new channels for growth
Oversee external partnership program (Verified Partners)


3-5 years of experience working in a dedicated marketing department in-house OR a mix of agency and in-house work
Experience leading and building an all-star team as well as managing external vendors
Proven collaboration with Customer Success, Customer Support, Sales and Product teams to launch strategic initiatives
Passionate about original content to present across multiple channels including blogs, webinars, and social media
Experience working in a high-growth, fast-paced work environment, preferably within a software/tech startup
Professional or volunteer experience with a non-profit/for-purpose or charitable organization OR experience managing client accounts or customers within the non-profit/for-purpose space
Excellent writing and editing skills, high attention to detail and critical thinking
Exposure to or experience leading growth hacking initiatives is helpful, but not required
Experience with HubSpot, MailChimp, Asana, Hootsuite, social media ads, and SEO, a plus
Proven ability to lead and manage creative teams and projects (e.g., graphic design, video production, copywriting)

About Company


Job Information

Status: Open Job type: Full Time Salary: Negotiable Publish date: 23 Feb 2021 Expire in: 3 weeks

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