Vital Strategies, headquartered in New York City, is an international public health organization. Our programs strengthen public health systems and address the world’s leading causes of illness, injury, and death. We currently work in 73 countries, supporting data-driven decision-making in government, advancing evidence-based public health policies, and mounting strategic communication campaigns. Vital Strategies’ priorities are driven by the greatest potential to improve and save lives. They include non-communicable disease prevention, cardiovascular health promotion, tobacco control, road safety, obesity prevention, epidemic prevention, environmental health, vital statistics systems building, and multi-drug resistant tuberculosis treatment research. Our programs are concentrated in low- and middle-income countries and cities in Africa, Latin America, Asia, and the Pacific.
Drawing from public relations, digital communications, and advocacy experience, the Content Manager will collaborate with the program communications team to write, design, and execute publicity, media, and other communications strategies to advance the Overdose Prevention Program. This position will help to seek opportunities to raise the visibility of Vital Strategies’ Overdose Prevention Program and its goals, activities, and impact through high-quality content.
Duties and Responsibilities:
Write and edit compelling content including press releases, newsletters, blogs, statements, case studies, fact sheets, briefings,, and op-eds.
Develop pitches and assist with securing media placements in target media outlets.
With guidance from the Director of Communications, proactively establish and nurture relationships with journalists and maintain a media database.
Organize editorial calendar to complete drafts of content or finished projects within deadlines
Utilize industry best practices and familiarity with the organization’s mission to inspire ideas and content
Support interviews, workshops, events, press briefings, and other press and media engagements to advance the initiatives’ mission with regional, national, and international media
Assist with designing and developing digital content and help manage Overdose Prevention Program microsite.
Assist with pitching speakers and program submissions, planning and managing publicity events, and other thought leadership opportunities for the Overdose Prevention Program.
·Collaborate with the Director of Communications to build and nurture relationships with state and local governments, grant-funded partners’ communication directors, and other key stakeholders to stay informed on initiatives, activities, proactively identify milestones, support press and communication strategies, and track/follow-up on media impact.
Apply an intersectional racial justice framework in planning and executing program communications initiatives
Education and Degree –
Bachelor’s degree in Journalism, Communications or related area of study.
Required Skills and Abilities –
Outstanding writing skills with sample press releases, blogs, Op-Eds, and/or short essays
Excellent communicator, both written and oral
Experience using Microsoft Office software suite
High social media affinity and experience working with social media management platforms
Self-motivated, detail-oriented, ability to prioritize, multi-task, and meet deadlines
Ability to work independently and with others
Demonstrated understanding of drivers of racial inequities in health and drug policy
Preferred Skills and Abilities –
Proficiency with content management systems (WordPress, Statamic) preferred
Proficiency in Photoshop, Illustrator, and InDesign
Proficiency in HTML and CSS